Scaler Careers Hub and Enterprise
Building Scaler’s talent-nurturing ecosystem.
Job listing on the Scaler Careers Hub (on the left) and the Scaler Enterprise landing page (on the right)
Business Impact
This project delivered the following value:
Scaler Careers Hub boosted placement confidence through student-facing career tools.
Scaler Enterprise helped generate new hiring leads (B2B).
The Objective
As Scaler scaled its impact in skilling and job readiness, there was a growing need to place students into relevant career opportunities to showcase learning outcomes. The Careers Hub was an idea to serve students by connecting them with opportunities, while the B2B Enterprise solution was aimed at filling talent gaps in organisations by collaborating with tech-recruiters and making them our hiring partners.
The objective was to design an integrated experience for two distinct yet interlinked products:
A student-facing Careers Hub to track placement journeys, explore job opportunities, and gain visibility into hiring pipelines.
A recruiter-facing enterprise site that would leverage Scaler’s talent quality and success metrics and fill relevant open positions in their orgs.
First concepts of Scaler Careers Hub
Evolution of the Scaler Enterprise funnel from wireframes to UI
Understanding the Problem
For students, the job placement journey felt scattered and stressful. They lacked overall preparation, visibility into which companies were hiring, what skills were in demand, and how they could track progress toward placement.
For recruiters, finding the right candidate fit at scale was promising—but the information on candidate readiness, and overall placement support and resource allocation was highly dependent on the recruiter of that organisation.
Both sides needed a structured ecosystem they could rely on: students to step into their careers confidently, and companies to engage with talent and onboard them.
Mapping the hierarchy of needs when it comes to job hunting
Challenges
A broad spectrum of design principles in action—Designing for two user groups with completely different mental models—students and recruiters—without splitting them into separate siloed products. Recruiter journeys required enterprise-grade credibility and performance stats, while student workflows needed empathy, handholding, and actionability.
Experimenting and campaigning with sequence of information value proposition (on the left) and logos of companies where Scaler students work (on the right)
Scaler Enterprise lead generating funnel design
Speed was a constraint—a launch-ready MVP was needed in just 6 weeks with validation touchpoints built in
The Process
Discovery & Alignment: Facilitated stakeholder workshops across student operations, placement, B2B sales, and marketing. Identified key success metrics: student placement visibility, employer engagement, and sign-up completions.
Student Journey: Scaler Careers Hub
Mapped student placement journey stages, from eligibility to shortlisting to interviews.
Created dashboard wireframes that reflected real-time progress, learning goals, and job matches.
Wrote placement process instructional microcopies for reassurance and clarity, especially regarding the interview rounds.
Introduced filterable job listings and company profiles with success stats and alumni stories.
Recruiter Journey: Scaler Enterprise
Benchmarked best-in-class hiring portals for talent acquisition.
Experimented with various funnel designs and tested for conversions and engagement across various campaigns.
Strategically placed and designed company-focused modules: hiring success stories, skill-mapped candidate pools, and operational support details.
Integrated client logos, trust badges, and placement figures to improve first-impression confidence.
Prototyped microinteractions like progress animations and recruiter interest badges.
Partnered with developers on component-level handoff using Figma inspect and token libraries.
Job filters that recommend jobs based on assessed skill levels to increase chances of being hired
